A/B Test Your App Landing Page Call-To-Action

A/B Test Your App Landing Page Call-To-Action   1) Calls-to-Action The impact of your call-to-action is dependent on two things: where you place it and how you phrase it. With that being said, let’s first take a look at the importance of where you place it. Despite what best practices say, putting your call-to-action above the fold is not always the answer. For anyone unfamiliar with what above the fold is, it refers to the portion of your website or landing page that is visible without having to scroll down. In recent years, studies were

Top 8 languages to translate mobile app in

Spanish, French, German, Italian, Japanese, Korean, Chinese  and Dutch are the languages you should translate your mobile app in. Spanish,German, French, Italian are the most used languages. Pangeanic writes: If you’re looking to develop a mobile application for tablets and phones, and your intention is to go beyond your home market, you need to have a translation strategy in place very early on. Remember that 72% of potential users will not be native English speakers. Most software users and mobile gamers want to use apps in their own language. This is natural. It means developers need

Create a Hype with An App Landing Page

Launch day is the most important day in the life of your app. It is great to be able to drive downloads by sending out emails to hundreds of early adopters that signed up to be notified.For this you need a pre launch app landing page. If enough downloads happen on launch day, Apple might pick you up and feature you, or you might even break into a category top 25. That way you can create a hype around your mobile app.   A landing page is essential to help raise the profile and awareness

App Search Maturing on both Android and iOS

Until recently, search and native mobile apps were incompatible. Every web site’s content could be found via Google, but content inside native apps was just locked behind doors. It is easy to index web sites as they are publicly accessible on the web. Apps however run on your personal device, that Google has no access to. But now both Google and Apple announced new solutions to deal with the app search challenge, and of course both in completely different ways. Google:  supporting Android and iOS with indexing on the web Google’s web crawlers and index run inside their data

Always create a landing page to promote your mobile app

Always create a web site to promote your app, aka app landing page. Yes, websites are primarily for desktop users. But you’re already adopting the “mobile first” strategy by creating an app in the first place – a website is just a way to draw more attention to it. You need a place to give all-important bloggers, journalists, and other online influencers a place to find you. An app can’t go viral by itself, but a web URL can – it is sharable through blogs, social media, and anywhere else on the web. This also